PinnedJeanna IshaminBetter MarketingSome of the Most Well Known Brands Use Subliminal Messaging Every Day and We’re All OK With ItBrands that use positive persuasion to tell their sub-stories can win our hearts and our money.·5 min read·Dec 18, 2023--3--3
PinnedJeanna IshaminEntrepreneurship HandbookIt All Started With A Fake Company to Land a Dream ClientI wasn’t getting the jobs I wanted, so I made one up and put it in my podcast.·6 min read·Jan 24, 2024--10--10
PinnedJeanna IshaminBetter MarketingSun Chips’ Revenue Dropped 11% Over A Bag Design BlunderEco-friendly intentions are good. But if the customer isn’t happy, then it’s back to the drawing board.·6 min read·Nov 27, 2023--2--2
PinnedJeanna IshaminILLUMINATIONTikTok, Ocean Spray, and Fleetwood Mac Get It- Do You?Riding the wave on a musical longboard ain’t bad.·4 min read·Oct 19, 2023--8--8
PinnedJeanna IshaminEntrepreneurship HandbookMarketing Secrets Silicon Valley Tech Giants Haven’t Dominated YetSmall Business Take Note: Sonic branding is the difference between “meh” and “wow” advertising.·6 min read·Jul 20, 2023--8--8
Jeanna IshaminILLUMINATIONVegas’ Winning Hand; Sound Strategy Changing Sin City For The BestSound in casinos could be more strategic than noisy if Vegas took some lessons from Disney.·7 min read·5 days ago--10--10
Jeanna IshaminThe StartupMarketing Beyond the DollarLong-term brand success is about the relationship, not the initial financial return.·4 min read·Apr 25, 2024--4--4
Jeanna IshaminILLUMINATIONComing Soon- The Summer of the CicadaThe cicada is more than just a very loud bug.·5 min read·Mar 2, 2024--1--1
Jeanna IshaminDitch the GrindWe Should All Fail Like EdisonSome inspirations may feel like failures, but without them, true genius can never be found.·4 min read·Feb 14, 2024--3--3
Jeanna IshaminBetter MarketingHow A Fake Company Set the Standard In a Real Market By Using SoundA Fake Case Study With Real Sound in Marketing Solutions·6 min read·Feb 13, 2024----