Invest In Branded Sound; Reach Untapped Sources of Income and Exposure

Photo by Magnet.me on Unsplash

As a sonic brander I get asked a lot of questions. What is sonic branding? What is sound in marketing? Why can’t I just find a catchy song here and there, throw it in my latest campaign and call that branding? Why should I budget for sonic branding and sound advertising when my current marketing is going just fine?